Optimizer 15.4 download the new3/2/2024 ![]() ![]() As a reminder, let's review the two subscription offer features that can be used for acquisition. Today, we're going to share some sample strategies that can help you attract customers to your subscription service. And we now have more than 785 million active paid subscriptions across Apple services. Customers trust that apps and subscriptions on the platform are held to high standards for privacy, security, and content. ![]() The App Store is the world's safest and most trusted app marketplace, serving over six hundred million people each week across more than 170 countries. And then I'll hand it over to Hemant to discuss engineering considerations. We'll then spend some time walking through different acquisition strategies to consider, that utilize these features. Bryan: Today's session begins with an overview of acquisition offers and a recap of the tools the App Store has available to stand them up. Hemant Sawle: And I'm Hemant, a developer advocate on the App Store Commerce team, also based in Cupertino. I'm Bryan and I'm part of the App Store Monetization team based in Cupertino. We're excited to share some ideas around optimizing your subscription for success using the App Store's features to help you improve your subscriber acquisition. Bryan Eisenstadt: Thank you for joining today's session. ![]()
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